Fujiya in Kagurazaka

Fujiya

Fujiya

Peko-chan grilled cakes

Peko-chan grilled cakes

Grilling the Peko-chan cakes

Grilling the Peko-chan cakes

Peko-chan

Peko-chan

Fujiya 不二家

Shinjuku-ku, Kagurazaka 1-12 新宿区神楽坂1-12

Tel. 03-3269-1526

10:00 – 22:00, Monday – Friday

11:30 – 19:00, weekend and holidays

www.fujiya-peko.co.jp (Japanese)

Fujiya is a chain famous for affordable Western-style sweets. Normally nothing to line up for, however, this Kagurazaka branch is the only shop in Japan where you can purchase Pekochan-yaki. Pekochan is the darling mascot of the Fujiya sweets chain. The outside is a pancake like dough grilled and filled with azuki, chocolate and some seasonal flavors like mango or mattcha. The windows allow you to watch the process of the cakes being made while you are standing in line.

Maizuru in Kappabashi for Plastic Food Samples

Maizuru

Maizuru

Most visitors to Kappabashi expect to find several shops selling plastic food samples including key chains, clocks, magnets, cell phone straps, and full size samples. There are only a handful of shops but they will not disappoint. This one in the photo above is one of Maizuru’s shops (there are two).

Maiduru Honten まいづる本店

Taito-ku, Nishi-Asakusa 1-5-17

Phone: 03-3843-1686

www.maiduru.co.jp/ (Japanese)

Realistic plastic fish.

Realistic plastic fish.

Plastic fish filets.

Plastic fish filets.

Plastic sushi and sashimi.

Plastic sushi and sashimi.

Sushi refrigerator magnets.

Sushi refrigerator magnets.

Sweets, crepes, donburi, sashimi, and sushi.

Sweets, crepes, donburi, sashimi, and sushi.

Ice cold beer with a thick head of foam.

Ice cold beer with a thick head of foam.