I love that Tokyo is so big and filled with so many restaurants that new gems keep presenting themselves. On a recent television program Berg in Shinjuku Station came up as a great B Gourmet restaurant, cheap and delicious. It is open from 7 a.m. and stays open until late at night. It is located just outside of the Shinjuku JR Station’s Higashi-Guchi. Take a left and walk about 15 seconds and it is on your left.

This morning at 7:05 a.m. the shop already had about five tables of customers and there was a line at the counter. I placed an order for the Morning Plate which comes with coffee and was just under 500 JPY. Can’t beat this.

The shop also has many hot dogs and beer on tap. There is a menu of side dishes that includes a cheese plate and other beer-friendly plates. I was so happy to see a poster for Baird Beer’s Rising Sun Pale Ale as the featured Japanese craft beer. Was tickled when a guy who had just finished his breakfast go back to order the Baird beer. If I weren’t off to Tsukiji Market for a tour I would have joined him.

Behind the counter were seven staff, all donning denim aprons with BERG stitched onto it and wearing colorful bandannas on their heads. For the life of me I can’t figure what seven people would be doing there. They were all busy and seemed to have some task.

A dozen kegs of beer were set off to one corner. A sign that this shop goes through a lot of beer. I will be back, later in the day next time. I hope the Baird Beer will still be the featured beer. I have walked by this shop for years and never bothered stopping by. Glad it’s finally on my radar.

Berg

Shinjuku-ku, Shinjuku 3-38-1, Lumine EST B1

Simple map:

http://www.berg.jp/map/map.html